IGLTA web banners come in three different sizes. Since our website is geared more towards consumers, our web banners are meant to attract the LGBT traveler. They appear on our IGLTA.org and approximately fifteen (15) other pages that are geared towards the traveler.
Our website receives, on average, ten thousand (10,000) unique visitors a month. As IGLTA grows and increases its own marketing, this number is also rising. Each time the IGLTA page is refreshed, a new web banner is displayed.
Pricing for our new website coming soon. Any questions, please contact us at marketing@iglta.org.
IGLTA has multiple ways in which you can reach our members and our consumers. We offer two different types of email blasts. Our first is an HTML email blast to our consumer database that then gets listed on Facebook and Twitter, reaching over seven thousand (7,000) consumers. Second, you can send an HTML email blast to our travel agent and tour operator (buyer) database.
IGLTA receives very impressive email open and click-through rates depending on the messaging and list you are sending to. Our consumer emails receive an average 26% open rate and 4% click through rate, and our buyer emails have an average 37% open rate and a 7% click through rate. (Industry averages for open rates are 20% - 25% and click through rates are 1% - 4%.)
Pricing:
Consumer Email Blast - USD $500/blast
Buyer Email Blast - USD $300/blast
Specifications:
All creative material should be received at least one (1) week before publishing date for proper review. IGLTA only accepts HTML files that have all necessary coding within the <body> tag, is 600 pixels wide or less and houses all images on a set server (so all <img> tags must use the http:// part of the address).
IGLTA staff and volunteers travel to events all over the world every week. We provide the opportunity for you to send your business' brochures to these events so we can display them whether you are able to attend or not. Some of these events are business-oriented such as ITB Berlin while others are consumer-oriented like pride festivals.
A listing of events that offer brochure distribution and ability to download forms is available on our IGLTA Booth Events page.
Pricing:
Pricing depends upon each event. Some events can be as low as USD $100. Pricing also depends on how many brochures you would like to send and how large your business is.
Specifications:
Any promotional brochure you would like to send is eligible, subject to IGLTA approval. We do not return left over brochures after the event.